NOTE: A publicity firm sent me a copy of this book.
Getting the Marketing Masterpiece Theatre treatment today is ... TRUST AGENTS from Chris Brogan and Julien Smith.
RSS Readers ... click here to view the video.
August 26, 2009
johnmoore (from Brand Autopsy)
As a marketingologist with the Brand Autopsy Marketing Practice, I give companies “Second Opinions” about the business and marketing activities they are currently doing or considering doing.
Just finished reading Trust Agents. Wish I would have watched this first, so that the voice of Sir Wilton Norman Chamberlain III could have been echoing through my head as I thumbed through the pages. Great book, made better by this interpretation. "OH THE HUMANITY!!!!" Classic. Long live Marketing Masterpiece Theatre. Off to check out more "new fancy radios" Toodles.
Posted by: David E. Bowman | August 26, 2009 at 08:14 AM
Looking forward to reading Trust Agents. Clever idea.
Posted by: Kelly Wissink | August 26, 2009 at 11:20 AM
i'm lol -- sir wilton norman chamberlain iii could make anything sound important!
Posted by: denise lee yohn | August 26, 2009 at 11:38 AM
WNC3 is indeed a hoot. His voice is a big as he is tall. (Ha.)
Posted by: john moore (from Brand Autopsy) | August 26, 2009 at 11:41 AM
Where is the "III" on the title slide? LOL.
Posted by: Kami Huyse | August 26, 2009 at 02:55 PM
Truth be told Kami ... the III insignia doesn't show-up correctly in Snell Roundhand typeface. A sacrifice had to be made. Rest assured, WNC3's lawyers made sure WNC3 was financially compensated for the dropping of III.
Posted by: john moore (from Brand Autopsy) | August 26, 2009 at 03:15 PM
Omg I'm crying over here.
Posted by: julien | August 26, 2009 at 03:21 PM
Thanks for the reading. You make the words even more dramatic with your delivery. Very well done.
Posted by: Diane Brogan | August 26, 2009 at 06:33 PM
Absolutely love it. OH THE HUMANITY!
Posted by: Sarah Fowler | August 27, 2009 at 02:18 AM
For a few seconds there, I thought I WAS listening to "War of the Worlds." Well, not really. But the reading was very entertaining and I wanted to get a "look" at the book before deciding to make a purchase via Amazon.
Posted by: Stan Dubin | August 27, 2009 at 04:12 AM
What an amazing read! What a read, that's all I can say!
Posted by: Harlan Silver | November 11, 2009 at 06:24 PM