Smart thoughts from Neal Stewart on what he's learned from package redesign projects. Good stuff. When you're there, check out all of Neal's HMOs (hot marketing opinions). Really good stuff.
March 06, 2008
johnmoore (from Brand Autopsy)
As a marketingologist with the Brand Autopsy Marketing Practice, I give companies “Second Opinions” about the business and marketing activities they are currently doing or considering doing.
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