August 04, 2007

The BusinessMakers Radio Show

Many of you probabkly know Erica O'Grady, i-everything savant. But, you might not know that she does side work for The BusinessMakers Show airing on 950-AM KPRC in Houston, TX. (She's their on-the-road reporter filing interviews with business makers.)

Back in May, Erica caught up with me at the Webvisions Conference (Portland, OR) and recorded this interview. We talked about the business and the branding of Starbucks Coffee & Whole Foods Market,

For highlights of our conversation ... GO HERE TO LISTEN.

Aug 4, 2007 7:38:11 PM | Branding Strategy, Business Strategy-related, Starbucks Tribal Knowledge (my book)

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As a marketingologist with the Brand Autopsy Marketing Practice, I give companies “Second Opinions” about the business and marketing activities they are currently doing or considering doing.

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