Good Marketing | Great Marketing

Need a quote to help ya better champion out-of-the-box marketing ideas? Try this one from marketing professor Philip Kotler …

Good marketing is partly a matter of following the rules.
Great marketing often happens by breaking the rules.
[SOURCE: Philip Kotler | ACCORDING TO KOTLER | pg. 38]

Comments

[Karan]

Absolutely True!!!!!!!!!!
No Doubt on this one!!!!!!!!

[Armand Rousso]

Could't agree with you more, John!

I have always believed that if you follow the rules, you will never come up with the unexpected. True trailblazers are the ones who scale heights just because nobody told them they cudn't! They don't do things because they have been done before and are hence fool-proof.

Path-breaking marketing ideas are most surely those, which are conceptualized in the minds of original thinkers. Inconceivable victory is of those brave rebels who go down the ally just because no one has been there before, of those hikers who are not scared of heights!

Armand Rousso

[jenny]

After Armand Rousso, I Could't agree with you more, John too !
True trailblazers are the ones who scale heights just because nobody told them they cudn't! They don't do things because they have been done before and are hence fool-proof.

[armand rousso]

Thank you Jenny for you support, do you want to join my Brand Team compnay ? Armand Rousso