June 08, 2004

Blog Club

Today a peer in my local American Marketing Association mentioned getting a good list of books to use as suggestions for the marketing book club.

I thought "what about a marketing blog club?" Instead of picking a book and reading it as a group, choose a few blog sites, read them and discuss as a group. (And if they wanted, they could still drink wine).

While books are great, their content becomes firm once it’s printed. But a blog site can address the same topics and continue to grow and evolve. What’s even better, you can interact with the authors of the site as well as other readers.

View the Brand Autopsy Blog Log on the ABOUT ME page of our site to see some of the blog sites we visit.

Paul (from Idea Sandbox)
By Paul (from Idea Sandbox)
Jun 8, 2004 9:30:51 PM | Blogs and Blogging

1 Comment

Peter Caputa

This is kind of like the weblog invasion tour. (WIT)

Posted by: Peter Caputa | June 08, 2004 at 10:06 PM

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johnmoore (from Brand Autopsy)

As a marketingologist with the Brand Autopsy Marketing Practice, I give companies “Second Opinions” about the business and marketing activities they are currently doing or considering doing.

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