Brand Autopsy

Three Things Today

ONE | The Rage of Conversation
Drew McLellan, Gavin Heaton, and others are in for a second go-round with The Age of Conversation. Advertising Age lauded this project, now you can join it. A call to action has been issued for any marketer wanting to author a piece for the 2008 version of The Age of Conversation.


TWO | Jay Ehret's Marketing Podcast
Jay Ehret, from The Marketing Spot, has started a regular podcast on marketing stuff. His third episode is up and I'm his guest. Listen.
THREE | The Pirate's Dilemma
Mix two parts Malcolm Gladwell with one part Chuck Klosterman and you'll have Matt Mason's THE PIRATE'S DILEMMA. Learn how today's remixed youth culture and their illegal endeavors are impacting business innovation. It's an early choice for best business book of 2008. Check out the blog, then check out the book.
One more thing ... have a listen to Phil Gerbyshak's interview with Seth Godin. Good stuff.

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