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June 22, 2005

FYI on Word of Mouth ROI

Last March, the Word Of Mouth Marketing Association (WOMMA) put on the first-ever summit on the art and science of word of mouth marketing. As a follow-up to that summit, WOMMA is putting on a one-day conference on July 13 in Chicago to help marketers better measure and track their word of mouth marketing efforts.

Here’s what you can expect to learn from attending the MEASURING WORD OF MOUTH CONFERENCE:

Womma_roi_1

According to an email I just received, there are only 60 seats left so you better act quick if you want to attend. Sign up here and if you use the password SPELUNKER, you’ll get $50 off the registration fee. Yep … the password is … SPELUNKER.

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