Brand Autopsy

Search Form Archive

Spiderman: BRAND AUTOPSY UPDATE

hulkUPDATE (May 10, 2004).
According to Brand Autopsy sources, it is rumored that the decision to not permit the decoration of bases with Spiderman artwork was less about baseball regulations and more about jealousy between Spiderman and the Hulk. Evidently the Hulk wanted to do a similar promotion with the NFL and goal posts, but was unilaterally declined.

When Brand Autopsy tried to contact the Hulk, he couldn't be located. However, we did reach his close friend, David Banner. We asked Banner to confirm these rumors, his reply ... "Don't make me angry. You wouldn't like me when I'm angry."

Evidently he doesn’t like investigative reporters.

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341bf89d53ef00d834211e2553ef

Listed below are links to weblogs that reference Spiderman: BRAND AUTOPSY UPDATE:

» Marvel - "Super" Platform from Marketing Playbook
Brand Autopsy: Who’s on First? Spider-Man? Even though they later canceled the deal, what an amazing example of the power of an extensible brand as a part of a platform play. And this tactic of advertising on baseball plates is... [Read More]

Tracked on May 11, 2004 at 11:32 PM

» Marvel - "Super" Platform from Marketing Playbook
Brand Autopsy: Who’s on First? Spider-Man? Even though they later canceled the deal, what an amazing example of the power of an extensible brand as a part of a platform play. And this tactic of advertising on baseball plates is... [Read More]

Tracked on May 11, 2004 at 11:34 PM

» Marvel - "Super" Platform from Marketing Playbook
Brand Autopsy: Who'™s on First? Spider-Man? Even though they later canceled the deal, what an amazing example of the power of an extensible brand as a part of a platform play. And this tactic of advertising on baseball plates is... [Read More]

Tracked on May 11, 2004 at 11:35 PM

» Marvel - "Super" Platform from Marketing Playbook
Brand Autopsy: Who'™s on First? Spider-Man? Even though they later canceled the deal, what an amazing example of the power of an extensible brand as a part of a platform play. And this tactic of advertising on baseball plates is... [Read More]

Tracked on May 14, 2004 at 08:54 AM

Comments

Verify your Comment

Previewing your Comment

Posted by:  | 

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment


>